How to budget for your company so you can grow forever

Budgets help you set goals

If you start with an ambitious desire in business, you’re going to need money to make that happen. If you forecast you’ll need $10,000 for marketing to make your products more successful, then a budget will show you where that money will come from and what you need to forgo.

On the flip side, if your budget falls short of that $10,000, you can make decisions about what to cut or lower in order to make up the necessary cash. If you can’t, then the budget offers a reality check that your goals may have been too much for the business at that time.

Budgeting makes your business real

It’s easy to make bold claims about how much you’ll bring in, but the process of budgeting puts all the numbers down in black and white (or black and red, really).

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