How Companies Use Branded Gifts to Build Long-Term Relationships
Companies spend enormous energy trying to stay top of mind through inboxes, ads, and social feeds. Branded gifts work differently. A quality notebook on a desk, a travel tumbler in a car cupholder, or a well-made tote used every week keeps a brand physically present without demanding attention. PPAI’s 2023 consumer survey found that 74.6% … Read more
